Seattle Times technology and business blogger Brier Dudley covered Kelpp in his blog post.
Two veteran Microsoft software developers have launched their side project: Kelpp, a location-based, social recommendation service. Anthony Chavez and Ram Viswanathan started discussing the concept last summer and began actively developing the self-funded startup earlier this year. Kelpp allows community tagging of businesses and services, and integrates with Facebook to connect users with recommendations from friends and family.
And the name? Chavez noted via email that kelpp "provides a rich, dynamic underwater ecosystem" while Kelpp similarly "provides an ecosystem that connects the user's social graph + businesses + 'tags' that describe goods or services, which enables a much richer recommendation experience."
You can catch the whole article here.